The Citizens Agenda
 
 

Your guide to

Better elections coverage.

 

The Citizens Agenda:

A guide for generating more responsive, inclusive & useful news coverage for voters.

 
 

Video and photography by DDC - Digital Development Communications

Find out what the electorate wants politicians to address

In collaboration with influential journalism professor and media critic Jay Rosen, Hearken has created a step-by-step guide to an audience-centric reporting method that better serves voters.

We call it The Citizens Agenda — it’s public-powered journalism applied to elections coverage.

Using training, alongside our Engagement Management System, we help teams launch this alternative approach. Most recently, we ran two cohorts in June and July 2022 to work with newsrooms in time for the critically important 2022 U.S. Elections.

Have questions or want to train your team? Reach out to info@wearehearken.com

“This training provided WSHU with the needed framework to really understand the work that we need to do, how we want to accomplish the work and a way to communicate the change and importance of this work to our different stakeholders.”
— Rima Dael, General Manager, WSHU Public Radio

Of the newsrooms who participated in our Citizens Agenda training for the 2020 elections cycle,

84%

said participating built trust between their newsroom and their community members

89%

said participating helped them be more able to listen and respond to their communities

78%

said participating increased the size of their audience

100%

said they will use the engagement strategies they learned in the next election

From: Robinson, Sue. (Forthcoming). How Journalists Engage: A theory of trust-building for a multicultural world. Oxford University Press


 

Why

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A call for radically different campaign coverage

By Jennifer Brandel

What

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Key steps in the citizens’ agenda style of campaign coverage

By Jay Rosen

How

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Case study: How the Dublin Inquirer set a citizens’ agenda

By Ariel Zirulnick

 
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Our Mission

Hearken, Trusting News and The Membership Puzzle Project have collaborated to help the news industry create a more responsive, inclusive and useful approach for campaign coverage.

Learn More

 
 

Collaborators

 

 
 

The Citizens Agenda in Action

 
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Contact Us

We love to hear from you! reach us using the form below.